About

Professional Profile: Entrepreneurial Initiative & Deep Design Expertise


I help Healthcare, Digital Health, and MedTech organizations navigate the intersection of clinical workflows, technology, and regulatory complexity through human-centered design. I create intuitive products that reduce development risk, support safer use, and accelerate delivery.

Drawing on 12+ years of UX leadership and deep Human-Factors Engineering expertise across multiple regulated industries, I integrate user research, systems thinking, and FDA/IEC 62366-compliant usability practices throughout the product lifecycle to reduce risk and deliver products that are compliant while supporting effective, confident use.

Beyond this, I actively follow and contribute to the ongoing integration of Design/Human Factors into for medical advancement through such organizations as the Healthcare Information & Management Systems Society (HIMSS), the Association for the Advancement of Medical Instrumentation (AAMI), the Combination Products Coalition (CPC), and the Pistoia Alliance.

Flexible Design Strategy for Maximizing Value & Minimizing Risk


My approach to Design Strategy takes market & regulatory complexity, and boils in down into a simple framework that reliably moves from uncertainty to clarity:

Using Design Competencies to Enable Flexible Product Strategy - By applying needed design techniques in tune with project & regulatory contexts, we can deliver the most value for the least amount of risk.